Activities Include Concert Band, Jazz Band and Field Show
Competitions,
Comerica Bank New Year's Parade, Pre-Game and
Halftime Shows at Jan. 2 Football Game
DALLAS, Texas, Dec. 9, 2008 — More than 2,000 students from 35 high schools across 11 states will ring in the New Year Texas style at the annual National AT&T Cotton Bowl Music Festival, Dec. 31, 2008 through Jan. 2, 2009, in Dallas.
Scheduled activities include concert band, jazz band and field show competitions, the televised Comerica Bank New Year's Parade through downtown Dallas and nationally televised pre-game and halftime pageantry performances during the 73rd AT&T Cotton Bowl Classic. The Jan. 2 football game between Ole Miss and Texas Tech will be broadcast at 1 p.m. CST, on FOX-TV.
"We congratulate the high school students performing in this year's National AT&T Cotton Bowl Music Festival and pageantry," said Adrian Quintanilla, AT&T general manager of North Texas. "The students' arrival will bring undoubted excitement, and we welcome them to the Dallas-Fort Worth Metroplex."
The National Events AT&T Cotton Bowl Music Festival is one of several events developed by AT&T and the Cotton Bowl Athletic Association to extend the legacy of the Cotton Bowl Classic to future generations. Other activities include the AT&T Cotton Bowl Hall of Fame and the AT&T Cotton Bowl Art Contest.
The New Year's Parade on Thursday, Jan. 1, 2009, at 2:30 p.m., will "Celebrate Community!" while welcoming thousands of visitors for the annual AT&T Cotton Bowl Classic.
AT&T Cotton Bowl Music Festival/Add One
"There's no better way to ring in 2009 than with a parade through the streets of Downtown Dallas," said Ralph Babb, chairman & CEO, Comerica Incorporated. "The Comerica Bank New Year's Parade will be a great way for families to celebrate the New Year while welcoming thousands of visitors in town for the annual AT&T Cotton Bowl Classic."
The Ole Miss Rebel Band and the Texas Tech Goin' Band from Raiderland will participate in the 1.5-mile parade, which benefits the Scovell Scholarship Foundation. The parade will be televised on KDFW-TV (FOX 4) in Dallas-Fort Worth and streamed live on myfoxdfw.com. For more information on the parade and music festival, go to attcottonbowl.com.
AT&T began its relationship with the Cotton Bowl Athletic Association in 1996 and later extended its title sponsorship through the 2014 AT&T Cotton Bowl Classic.
